by sandisturm | Facebook, Small Business Marketing, Social Media
Using social media for business is a perfect place to establish your role as an authority. You have the opportunity to rise above your competition and be seen as the expert in your field. I hear you saying, “What? Facebook can make me the king (or queen) of...
by sandisturm | Blogging, Small Business Marketing, Social Media
For years now trade show attendance has been dwindling. Without reading the reports, I think we can agree that budget cuts for travel is one major contributor, as well as a feeling of disconnect from the organization holding the event. But recently I have come to...
by sandisturm | Small Business Marketing
We can learn a lot about small business marketing from the Alaska village of Talkeetna, which is about a two and a half hour drive up from Anchorage. With an area of less than 50 square miles and a population that fluctuates from 700 – 1,000, depending on the...
by sandisturm | home builders, QR Code Marketing
The market for new homes has been on a roller coaster ride that analysts predict will be on the upswing in many areas of the United States in 2012. Now the challenge is marketing for the home builder more effectively with less marketing dollars available, due to...
by sandisturm | home builders
Ten years ago, placing ads in newspapers, having short radio announcements, and if you had the budget, a 30 second television commercial would bring in all the people you needed to your Parade of Homes or Showcase event. But today, newspapers are becoming smaller and...
by sandisturm | Facebook, Social Media
Did you know that 76% of Fans come back every day to Facebook? And that the typical Fan has and average of 310 friends? That is a very powerful bit of information if you are using social media in your small business marketing plan. Page fans also click links 5 times...
by sandisturm | Webinar Archives
Facebook Tips for Small Business This webinar takes a look at ways for small businesses to use Facebook to increase traffic to their website. We look at ways to enhance your Facebook pages, engage your audiences, and promote your page. Facebook Tips for Small...
by sandisturm | Blogging, Lead Generation
This is probably not the first blog post you have read about starting a business blog, and it won’t be your last! Reading all of the information that is being produced about what to write, how to write it, and how to optimize it for the web would take months –...
by sandisturm | Blogging, Webinar Archives
Blogging 101 for Small Businesses Businesses that blog receive 55% more website visitors. More visitors mean more leads which means more sales. Learn why you should blog, how it affects your lead generation and sales, and how to get started. Blogging 101 –...